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2 min reading time

Freeing Gaia – An audiobook about superheroes, their most important companions and united strength.

Somewhere between fantasy and expertise lies a vision: a new perspective that awakens hidden powers and opens the door to a whole new world. Join our three superheroes in the new BMW fictional podcast series: Freeing Gaia on their breathtaking adventure, as they unleash their powers and help bring a new vision to light. 

24 November 2023

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Freeing Gaia – a BMW fiction podcast

From the darkest hole in the deepest woods to the most hidden corner of the virtual world, dive into an adventurous world not far from our own, where cars are not just cars and superheroes confront an unknown threat. 

Freeing Gaia – a BMW fiction podcast

Just as the BMW Vision Neue Klasse is taking the future of mobility into a new dimension (➜ Read also: BMW Neue Klasse), the new BMW podcast series takes a new path and enters the world of fiction and mystery. Gaia – a very advanced AI force created from the universal knowledge of humans throughout history – is being held captive by an unknown threat. In a hushed voice, she sends a mysterious message to three individuals with unique companions and extraordinary gifts.

FREEING GAIA

FREEING GAIA #01 | The NEW Message | BMW Podcast

On a day like any other, Key, the 32-year-old digital genius, is traveling through the digital world, solving problems in seconds using her superpower: she is a digital soul who dominates the digital world. That is, until her computer is hacked by a mysterious force which sends a message she can't decode on her own. Shocked by the intrusion into her personal laptop, she has only one goal: to unlock and find the source of the message. While conversing with her best friend, BMW i Vision Dee, she gathers clues and sets out to unravel a mystery—beginning a journey that will change her life.

FREEING GAIA #01 | The NEW Message | BMW Podcast

FREEING GAIA #02 | The NEW Mission | BMW Podcast

Not knowing what the real mission is, Key and Reema head out to convince Caleb. All Caleb needs are the reassuring words of his loyal pal Ivee (BMW i Vision Circular): "Trust in your power". Who sent them the message, what awaits them, and which challenges they will face is unknown. The only certain thing: They must join forces to find its source.

FREEING GAIA #02 | The NEW Mission | BMW Podcast

FREEING GAIA #03 | The NEW Challenge | BMW Podcast

Back in real life Key, Reema and Caleb attempt to find the hidden gem. But they must first relive their darkest memories, recall their greatest dreams, and rediscover their fondest joys. Every step brings them closer to their goal, but also to a concealed threat that awaits them. They risk not only their lives, but the future of Gaia, as well. When it comes to protecting her best companion BMW Super iX, Reema utilizes all her powers. Reema and the BMW Super iX seize control of their own destiny, harnessing the power of electrified driving.

FREEING GAIA #03 | The NEW Challenge | BMW Podcast

FREEING GAIA #04 | THE NEUE KLASSE | BMW Podcast

Narrowly evading the threats that pursued them on the road, the new superheroes seek refuge in Key's office, where they have access to mega-computers. Now that the gem is in their possession, a bridge must be built between the real and digital worlds. It all seems simple enough, but what if the superheroes begin to doubt each other? What if they question their quest, leading to a cyber mess at the climax of the final battle? Will they be able to bring the gem to Gaia?

FREEING GAIA #04 | THE NEUE KLASSE | BMW Podcast
Meet our

NEW superheroes

BMW iX BMW Vision Neue Klasse BMW Neue Klasse BMW i Vision Dee BMW i Vision circular
If you never try, you will never discover your true powers.

Name: Key.32

Position: programmer 
Superpower: a digital soul with access to all AIs worldwide without using a device 
Companion: BMW i Vision Dee

BMW iX BMW Vision Neue Klasse BMW Neue Klasse BMW i Vision Dee BMW i Vision circular
Being afraid of something new is in our nature. So is innovation and the urge to move forward.

Name: Caleb.28


Position: sustainability manager
Superpower: communication and interaction with nature
Companion: BMW i Vision Circular (aka Ivee)

BMW iX BMW Vision Neue Klasse BMW Neue Klasse BMW i Vision Dee BMW i Vision circular
We are the NEW heroes. We stick together and we WILL make it.

Name: Reema.20

Position: electro DJ
Superpower: command of electricity
Companion: BMW Super iX

DIGITAL, ELECTRIC, CIRCULAR:

ON THE ROAD TO NEUE KLASSE

The BMW Vision Neue Klasse is providing an outlook on the future of the BMW brand. It will be electric, digital, and circular.
Same as our superheroes combine their powers to something special, BMW brings with the Neue Klasse mobility of the next decade to the roads in 2025 – and leading BMW into a new era.

Writer & director: Narges Derakhshan; Editor: Julia Niedermeier; Art: Verena Aichinger, Lucas Lemuth, Madita O'Sullivan, Ha My Le Thi; Illustrations: Davi Augusto; Music & Sound Design: Kontrapunkt Agency

Voice Actors: Megan Gay (Gaia), Katharina Sporrer (Key), Manon Kahle (Reema), Peter Becker (Caleb), Tomas Spencer (Ivee and Super iX), DB Cooper (Dee), Narges Derakhshan (Lara)

BMW VISION NEUE KLASSE

BMW VISION NEUE KLASSE

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